To understand your customers, you must dig into the beliefs and motivations that will bring you real insights

An ideation is a creative process of generating, developing, and communicating new ideas. An ideation session is structured, well prepared a

And there are so much more rules and exercices to be more creative. Creativity is in everyone and can be learned and trained. Creativity...

Creativity is essential to innovate and to find new ides. Creativity is in everyone and can be learned.

Why brainstorms don't work and how to make them successful