September 5, 2019

An ideation is a creative process of generating, developing, and communicating new ideas. An ideation session is structured, well prepared and focused and aim at generating a lot of new original ideas.

May 29, 2018

 And there are so much more rules and exercices to be more creative. 

Creativity is in everyone and can be learned and trained.

Creativity is athletics of the mind. It’s like a muscle: the more you use it, the stronger it gets.

Do you want to train and improve your c...

March 22, 2018

Creativity is essential to innovate and to find new ideas. Creativity is in everyone and can be learned.

Innovation is the process of putting new ideas into practice. Creativity is essential to find new ideas and to innovate.  

Despite the deep need for creative peo...

July 3, 2017

Why brainstorms don't work and how to make them successful

Imagine: you’re attending a so-called "brainstorm session".

All participants arrived and are sitting around the tables in the U-Shape. The session can start. Here is the agenda: what kind of new product can you...

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How to generate new original ideas? Let’s talk about the ideation methodology

September 5, 2019

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Océane Dorange
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